Who operates this website
This cookie policy applies to https://www.thisisitdental.com, operated by This Is It Dental at 99 Harley Street, London W1G 6AQ. Contact: hello@thisisitdental.london · +44 (0) 20 7486 5180. Our principal dentist is Dr Rena Uberoi, GDC 69753. The practice is regulated by the General Dental Council.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site work properly, remember preferences and, with your consent where required, understand how visitors use the site. Similar technologies such as pixels, tags and local storage may be used for comparable purposes.
How we use cookies
We use cookies and similar technologies to:
- Make the website function correctly and securely
- Remember choices you make during your visit
- Understand how visitors use our pages so we can improve content and usability
- Measure enquiries and interactions where analytics tools are enabled
Under UK rules (UK GDPR and the Privacy and Electronic Communications Regulations), strictly necessary cookies do not require consent. Analytics and non-essential cookies are used only where permitted by law and, where required, after you have given consent through your cookie preferences or browser settings.
Cookies we use
Strictly necessary cookies
These are required for core site functionality, such as security, load balancing and form submission. The website may not work properly without them. They do not require consent under UK rules.
Analytics and performance cookies
We use Google Tag Manager (GTM-TGXCRLJR), which may set or read cookies to help us understand website traffic and how visitors interact with our pages. This helps us improve content, measure marketing effectiveness and understand which treatments and pages patients find useful. Analytics cookies are only used where permitted by law and, where required, after you have given consent.
Functional cookies
These may remember settings or choices to provide a smoother experience. They are not essential but help the site feel more tailored.
Third-party cookies
Some cookies are set by services we use, including:
- Google Tag Manager / Google Analytics — website usage and conversion measurement. See Google's privacy information at policies.google.com/privacy and their cookie information at policies.google.com/technologies/cookies.
- Booking and form providers — when you use embedded booking links or submit forms, those providers may use their own cookies under their policies.
- Social media platforms — if you follow links to our social profiles or embedded content, those platforms may set cookies under their own policies.
We do not control third-party cookies. Please review the relevant provider's policy for more information.
Managing cookies
You can control cookies in several ways:
- Use our cookie preference controls when shown on the site, if available
- Change your browser settings to block or delete cookies. Guidance is available from your browser provider
- Use industry opt-out tools for certain analytics cookies, such as Google's opt-out add-on where applicable
- Withdraw consent at any time by updating your preferences or clearing cookies — this does not affect the lawfulness of processing before withdrawal
Blocking some cookies may affect how the website works. Strictly necessary cookies cannot usually be disabled without impacting core functionality.
Personal data and your rights
Information collected through cookies may constitute personal data. For details about how we handle personal data, your rights, retention periods and how to complain, see our Privacy Policy.
Updates to this policy
We may update this cookie policy when our website, tools or legal requirements change. The date at the top of this page shows when it was last updated, in line with GDC guidance on keeping website information current.
More information
Questions about cookies can be sent to hello@thisisitdental.london or contact us online. See also our Terms of Service.